I suppose the real reason for a local small business to have a website at all is to provide information for the local market, generate leads from local shoppers. Up until now too many small businesses have created websites more like monuments to their company name. If someone knew the name of the company, they could probably find the website. That was good to a point but what about those people who just know they need what you sell but they don't know anybody who sells it?

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Did you know that in order to get your web page a top ranking in some of the search engines that you MUST use your keywords in certain TAGS?

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Search Engine traffic has always been and continues to be one of the best ways to drive qualified traffic to a web site - it presents information about goods and services when the interest level is high and it can be acted on immediately. Up till now opt-in e-mail marketing has been an effective complement to search engine ranking campaigns; but the never-ending deluge of Spam is rapidly ruining the effectiveness of opt-in e-mail and helping to add luster to the value and cost-effectiveness of search engine traffic.

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Of all the traffic my websites have generated over the years (literally millions of visitors) ONE traffic source stands head and shoulders above the rest...

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In one of his articles, Martin Lemieux discussed how to market your web site link twice. It detailed out how to promote not only www.yoursite.com but how you should also promote your site without the www., like this: http://yoursite.com.

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Are you having problems achieving top rankings with your Web pages? Are you interested in learning what to do with your Web site to boost your chances at more visibility and targeted traffic that converts to sales? With GR Software's Search Engine Optimizer software (http://www.se-optimizer.com), you can run your Web pages through the program, and it will immediately offer easy-to-understand suggestions and tips that will help boost your chances at top rankings.

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Getting listed in the Search Engines these days is crucial if you want to attract consistent traffic to your web site. Yet it is not easy these days. A listing in the Pay Per Click Search Engines is beyond the expense of what most small business marketers can handle.

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Just how difficult is it to develop and promote a domain that will rank on page one or two of all the majors?

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Yahoo! http://www.yahoo.com/ has an immense reach. They receive, directly, more traffic than any other search engine or directory. Being listed on Yahoo! and DMOZ.org gives you a great boost on your Google.com rankings as well. So if you are not listed on Yahoo! and DMOZ, your pages on Google may never rank as highly as they should. You simply must be in Yahoo! Fortunately, you can now guarantee that you will be reviewed and possibly added within 7 days by paying a fee of $199 to Yahoo! The free submission service has no guarantees and most sites never do end up getting listed through free submission. The $199 fee guarantees that you will get reviewed. But to be definitely added to Yahoo!, especially in a way that gets you the most traffic, you must fulfil certain things:

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It has been exactly one month since Google introduced its infamous Florida Update. As the Florida Update has brought about the largest and most comprehensive shake-up of Google’s listings ever, it has generated a great deal of interest around the world and genuine panic for the literally millions of webmasters who’s sites have been adversely affected by the change. The following article is a compilation of our writings about the Florida Update since November 17th, the first Monday after the shift.

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In mid November of 2003, Google seriously revamped their ranking algorithm. As a result, many sites were dropped from their index, or fell dramatically in rank. This infuriated many Web site owners at the height of the holiday buying season.

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November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization (SEO) specialists from the apple tree. But more than likely, it was just a precursor of the BIG shakeup to come.

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Have you ever got one of those silly emails that offers to let you own a keyword? Silly question. How many such emails do you get every day?

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