Finding keyword phrases your competition is missing is easier than you might think. Combinations of two and three word phrases are often overlooked by your competitors when vying for the top competitive terms. This missed opportunity may be a benefit to you to overcome your competition in the search engine rankings.
Most people have limited knowledge when it comes to search engine ranking and the various types of services on offer. We all know that having top 10 positions on some of the leading engines can bring all the traffic we can handle, and then some. But how do we get those top 10 listings and what should we expect to pay to get them?
Unbeknown to most of you, the famous World Wide Web has a very serious and damaging flaw that can affect everyone who places WEB SITES or WEB PAGES on the Internet.
NO, don't bother! It's a waste of time, and you'll probably just receive lots of spam.
Search engines are in a constant state of change. Just when you think you've got the rules down, someone comes along and changes them. If you've been paying attention lately, you'll notice that many of the top search engines and directories are now charging for website submissions. What was once totally free now could cost you $199.00. The submission price is not for a top position, it's simply for a listing in the index itself. Believe it or not, some of them will take your money, guaranteeing only that your site will be reviewed -- not listed.
The Chairman and CEO of FindWhat.com (http://www.findwhat.com), Craig Pisaris-Henderson, recently attended a chat session and visited with Academy students regarding the FindWhat.com performance-based advertising network.
What Are Meta Tags? Meta Tags are a series of sentences created by either you or your web designer in order to let the search engine know what each individual web page in your web site is about. These meta tags are NOT visible to your visitors but are within your code for search engines to read when they visit your site.
In the quest to develop and publish the world's number one business related web site I knew we had cracked it when we entered NorthernLight at No 7 out of 4,876,060 sites on the key phrase 'business start up'.
To carry on in the tradition of the classic e-book "Search Engine Tactics" (as you surely know, written by Mark Joyner in 1995), I would like to propose 2 new tactics in use today. With all due respect to Mr. Joyner, a lot has changed since 1995…
When you are building links to increase your link popularity, who do you link to? The question of where to link to increase ranking can be confusing. Logical thinking is needed to achieve link popularity in a natural way.
If I was to ask you right now "Are you absolutely certain that your web site is optimized for high search engine rankings?", what would you say?
Why Top Search Engine Placements Never Move? By: Martin Lemieux
(Seven still-free listings and three worth paying for.)
I've been following the discussion about Google and mirrored information for some time. It is "common knowledge" that Google penalizes page rank when it determines that content is duplicated somewhere else. In fact, I've read many experts stating that there should be no duplicate domain names and no duplicate content anywhere.
(Continued from Part 1)
I recently ran a report using GoodKeywords and was shocked at what I found. It only takes one cent to out bid your competitor, yet many of us are bidding much over to get that higher position.
Many SEO projects involve taking a site that has already been built and changing or adding optimization elements to help the site rank well in the search engines. For a site that has already been built, the web designer is usually not involved in the process.
Pay per click search engines are a great way to get targeted traffic quickly. The only problem is that as the search terms get more popular, the price of each click through rises. It is very sad to watch your top ranking fall off the first page into obscurity as the cost per click rises out of your budget.
You finally got your web site listed in the major search engines, however it is buried amongst millions of others and you still have not seen an increase in traffic to your web site. Why not? You need to improve your search engine rankings.
Congratulations! You've Gotten Visitors to your Site!. . . Now, can they find what they're looking for?